ULTIMA CREATIVE
(SCHOOL)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/9447cdab-b049-4344-98f3-3dbafbbcae79_rw_3840.jpg?h=e5a43d044965aca94cfda343a0ef119c)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/ecde04e0-72e8-4c53-9c93-fad535196402_rw_3840.jpg?h=1ee28469ea4f81293d7deae230c0baf2)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/e3914680-2b72-4d0c-83e7-f810a184e7f8_rw_3840.jpg?h=3df5db31a4bee82286a66642aeecdb43)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/4556a2ba-c885-48d5-8b37-7c5a07f0b792_rw_3840.jpg?h=d44d46df7f945438c9e19b9046ae4c0a)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/37753d1e-9e66-4474-95c2-5c3833bc17e5_rw_3840.jpg?h=779ca5577eea7ec25a0ecaa489324994)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/750d63d2-e97f-4ecc-a7ea-90c6f2b6b497_rw_1200.jpg?h=d5e5ad111e40506a75625db94d58b518)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/99de58c0-00d2-4e87-9f0d-07ad7d19a76a_rw_1920.jpg?h=80593d3a0da1798578d41b4987563f5b)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/4f838316-ab40-4a9d-947a-b2ed87a05cda_rw_1920.jpg?h=16a1284ba84cae8231313a713726eecf)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/ef723bc9-be9b-40db-9699-b17cb5dd8856_rw_1920.jpg?h=62cd15ac473e2ca7e348155c89fabb9f)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/11c3b151-dd38-430f-9ba5-88a59c32bb32_rw_1920.jpg?h=028f2a6079bbd03eed0c60a0e310aaf4)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/0c8e92b2-8bac-403a-aca7-389a4266b189_rw_1920.png?h=f80d7b9b07fa9da3d32067934ca88339)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/ba0cbaaa-a529-4122-8684-fbc03d55d1e6_rw_1920.png?h=e8f5df4a0741bffd4aa15b3fbe68a549)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/8e12e908-0fc2-43de-8a5e-bebab60aeee1_rw_1920.png?h=6ecc629df2f897116b11452de93aeab2)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/5f02e8aa-4832-4176-a64e-596e5a307ee5_rw_1920.png?h=338cdb154fedf25d37be382ca2caf1a9)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/9035d25b-ad9c-4245-b55c-a463a938af5d_rw_1920.png?h=40b21b52b797b94ae495575aa5dcfa64)
SUNDANCE FILM FESTIVAL BRANDING
(SCHOOL)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/cae6cbb6-3fe9-49e7-aad1-e82d0f5e8055_rw_1920.jpg?h=5e3004ee396082fa3987fcd5913af2e8)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/52a47bbe-4c4f-4cbe-9c83-bd4e97bb1b30_rw_1920.jpg?h=7b9d68a0e0aa83ccd92440660ba65c2d)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/202ad08a-0fa7-403a-9479-454eac4eab9b_rw_1920.jpg?h=0928c019f9ccfe2d659a3955ca66604f)
PROJECT STORY
As a rebrand for the Sundance film festival, this project was an experiment to see where I could take the identity of this world famous film festival. I wanted to bring back a vintage 70s feel to the branding, referencing the era the founder, Robert Redford, is known for occupying. At the same time, I did not want to stray too far from their current branding, designed by the legendary Paula Scher. I took the circle from the current logo and used it as a running element throughout, while bringing a vintage feeling to it at the same time.
LOGOS
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/9814fcc4-6172-4e4f-a152-f72bf6cfe730_rw_1200.png?h=011c427c6a0ca38356acf6f095206d3f)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/7e9de171-8973-4cef-b8b1-31453241a304_rw_1920.png?h=adf76b8bd3f44b6023b4fba041e65b2a)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/3aa0643e-3c4d-4eb8-acdf-f8f0bafa1ac9_rw_600.png?h=d51f7c6fd0fd2c8169a854ea4978fe55)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/40578fb0-b5d9-40e6-834c-c07517e50ea7_rw_1200.png?h=f2d15a015520aa0bd09af689b4efbe95)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/afe87e94-384c-4b60-a5f6-e23faef17232_rw_1920.png?h=f4b3a009f8657a89c3f0a65edcb841f0)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/3ccf16d0-3f04-45f3-ab9e-f5e5a3d96f43_rw_1920.png?h=a0e32d0c1080cb51bac5427aaa255a30)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/edf2b6a4-9011-41ee-b6bb-d2438fd5c6ac_rw_1200.png?h=3147bd1b4330dbd13d4a38ee32c15005)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/4a323be7-ff66-4cb7-b5c5-29b205d32828_rw_600.png?h=f40c6f7220ff659d3d1c283f482a0bc6)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/c012eea0-0454-41ff-90b7-242305bb577d_rw_1920.png?h=9d2948c29336479a13a7030c5277de0d)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/bf95a3bb-06de-45f2-9066-0ec6ca1213b4_rw_600.png?h=836974ccac29a008d7a16858578ea55f)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/84982c97-1e29-4cab-ab3a-e913fe0a34be_rw_600.png?h=dcc2bf631a9cf5387785987b58f728ca)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/97d5f5be-a638-4762-bee2-7124e0553136_rw_1200.png?h=35587c7e581f8617d6f81b5ef35c6550)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/0883f575-a4a8-4d73-a2e0-0809e79d5c85_rw_1200.png?h=5e65c8773fa639f7a1cf9cf73ea3b9bc)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/ae14d4c1-888b-4df0-922e-918ac2bca445_rw_1200.png?h=41b9466b3f60ae64698ce30f0a96f5e0)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/f1e9cec2-9701-47c8-851d-2bac80caa2bc_rw_1200.png?h=aee946259e1420977dde89c4e8003a0e)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/88d534fa-8bc3-4aa1-afcd-738e2e7e9689_rw_3840.png?h=972d0dfcbaa3ee5333e8769ecf484994)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/18bc542e-1a7d-49cd-9570-3f59e7acd4e0_rw_3840.png?h=9ba94a89acc403638ea22ccbabd7ccc7)
![](https://cdn.myportfolio.com/17990fc1-fee7-47dc-9779-1daa6e473ef5/98226bf2-38b0-428c-bf0f-b01ea13b6310_rw_1920.jpg?h=1f719137437a2f04b4db152403cf642b)
PROJECT STORY
These are a collection of logos made for a variety of projects, some large scale and some small scale, from freelance work to school projects to work done simply for the sake of experimentation.